Sleepyhead "Sanctuary"
03 November 2009
llustration/2d & 3d Animation/Live Action
Adobe Photoshop/Ilustrator/Adobe AfterEffects/Cinema4D
Client: Slepyhead Beds
Agency: Magnet
Creative Team: Andrew Mitchell/Lorenz Perry
Creative Director: Andrew Mitchell
Director(s): Linds Redding & Dan Short
Designers/Illustrators: Linds Redding & Dan Short
Animators: Linds Redding & Dan Short
A detailed case study of the production of this commercial han be seen at:
http://dmgltd.co.nz/?page_id=1261
Other video URL:
Technical information:
30" TV commercial. 16x9 PAL 1025x576
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The Dept. of Motion GraphicsWe are a small, creatively lead animation studio based in Auckland, New Zealand. We specialise in designing and crafting unique, high quality motion graphics and animation solutions for our clients in advertising, broadcasting and film.
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