Marketing & Publicity Assistant

Working with Christchurch Arts Festival key staff, the Marketing and Publicity Assistant will provide support for the marketing and publicity of the 2011 Christchurch Arts Festival. The role includes writing marketing material, assisting with writing media releases, researching marketing and publicity options, liaising with community organisations and assisting with liaison with Christchurch media. During the Festival the Marketing and Publicity Assistant will play a key role within the Christchurch Arts Festival to undertake publicity activity as required including assisting with media ticketing, taking artists to interviews and supporting the Publicist.

Key Responsibilities

 Support marketing and publicity of Christchurch Arts Festival through:

• Assisting with the development of marketing and publicity strategy
• Researching and obtaining support material for individual events/artists
• Writing media releases and support material
• Writing marketing material as required
• Developing relationships with community organisations and working with these organisations to communicate information about the festival
• In conjunction with the Publicist, developing relationships with Christchurch-based media and assisting with pitching story angles/interviews to maximise coverage
• Arranging interviews with artists and organising logistics to ensure interviews take place
• Arranging and managing ticket promotions for events within the Festival
• Implementing advertising schedules in consultation and collaboration with Festival management

Administrative support

• Collate clippings folders and write regular updates of media coverage achieved
• Provide monthly report and assist with final event wrap-up reports

 Reporting

Direct reporting to Publicist

Relationships with and reporting also to Director and General Manager