General Manager Destination Rotorua Marketing

This is a rare opportunity to lead the marketing of one of New Zealand’s iconic tourism destinations. A newly redesigned role with Destination Rotorua Marketing has been created to implement strategic marketing, communications and sales tactics, and needs a leader with the skills, experience and aspiration to make things happen.

The Destination Rotorua Marketing business plan focuses on specific growth targets to enhance the region’s position in the NZ market place so you are going to be someone who can demonstrate significant leadership whilst also getting in and ‘do the doing’!

You will lead, implement and manage a team to deliver communication, marketing and sales tactics, implement and evaluate organisation wide strategies to promote the region’s profile, brand and reputation and deploy strategies to drive growth. It is absolutely essential that you come armed with extensive marketing management and proven leadership at a senior level, can think strategically and consider the issues that affect the wider business and industry and come up with the right solutions to overcome the challenges.

You will need to have the ability to establish successful global relationships across a diverse assortment of stakeholders, time zones, borders and cultures. You will be expected to bring world class systems, processes and ideas and by so doing will be instrumental in inspiring and enabling Marketing, Innovation, and Sales to provide an outstanding customer experience. Your ability to deliver outstanding business results by understanding inherently what this organisation is about and translating that through Marketing, Promotions and Advertising campaigns is critical in this position. In line with that is your ability to challenge the status quo and drive for continuous improvement!

Results driven you will have significant experience in the delivery of marketing programmes from concept to market. Your exceptional communication and project management skills combined with your innate ability to influence a wide variety of people will establish a truly world class marketing organisation. You are an excellent communicator and can build strong relationships within and throughout the industry; you embrace feedback and can see the opportunity that comes with this role. You understand and appreciate that there are multiple stakeholders and views and the need to manage these in a positive manner to achieve the regions collective goals. Your extensive experience in marketing, combined with your prior proven ability to develop and implement strategies and initiatives which drive results will set you apart from the rest.

This position reports to the Group Manager of the Economic & Regulatory Services group of Rotorua District Council.

All applicants are required to submit a completed application form and a current CV. Position details, including job description and application form are available online on www.rdc.govt.nz or from Rotorua District Council’s Customer Centre.

Rotorua District Council operates an equal employment opportunity policy.

A spirited team, a dynamic future ... be part of it!