Film marketing competition, win $5,000

Indie films wage an ongoing war with major releases for awareness and promotion in a cluttered market space. It’s a war independent films are losing. Some cool films deserve to be seen in cinemas with an audience of fans. Films like REC2, the terrifying sequel to the horror hit REC.

REC2 will be released in a few New Zealand theatres on Black Friday (13 Nov), and I’m helping the distributor – Vendetta Films – to get the word out. The catch? They only have a few thousand to market it.

So I pitched Vendetta to let me give away 75% (Five Thousand Dollars Cash) to any individual(s) who promote (Buzz) the movie REC2 in the boldest and most innovative fashion. They said yes.

To be in to win the $5k all you need to do is use the untapped power of your mind. How’s that for a recession buster? For more information, read here and here.

Film Marketing Competition Showcases Kiwi Creativity

A five thousand dollar cash prize has encouraged people to come up with ingenious ways to promote the horror film [REC]2, being released on Friday November 13th.

 The unusual competition is an initiative between distributor Vendetta Films and local film promoter Ant Timpson, in which nearly all of the film's marketing budget was to be given away as a cash prize.

The competition ends in a week and Timpson is hoping to see a late entry come in and give the other entrants a run for their money.

"I've been really impressed with the creativity on display with entries ranging from an angry christian demanding the banning of the film, to a viral mashup that fused Balloon Boy news audio and [REC] footage, to virus alert guerilla tactics, to an indie film hijacking their own promotion, to a bloody street campaign , to a short film within the [REC] Universe, to a zombie insurance policy on TradeMe, to Wikipedia entries, Facebook pages and many more including one disturbed submission from a Brothel owner offering [REC]2 Specials".