Dr Mels Barton, Subliminal Ltd

10 August 2010

Subliminal, marketing, copywriting, new media, publicity, netwokring

Dr Mels Barton, Director, Subliminal Ltd

Mels is an environmental scientist turned networker and marketer. She has been building networks in New Zealand for 11 years and works for many community organisations and not-for-profits both professionally and voluntarily.

Key skills:

Writing, public speaking, networking, strategic thinking, policy development, big picture stuff, organising, event management, publicity, new media, website copywriting, Facebook, Twitter.

Education history:

University of Hull, UK, 1987.

University of Birmingham, UK, 1992.

Year of Graduation:

1987

Formal qualifications:

Degree in Physical Geography & Geology (upper 2nd class)

PhD in Civil Engineering on the basis of a thesis "Cohesive Sediment Dynamics in the Tamar Estuary"

Work history:

2008-present - part-time Heritage Area Coordinator for the Waitakere Ranges Protection Society

2008-2009 - part-time Public Programmes Coordinator, Lopdell House Gallery (events management)

2006 - present Director, Glow Worm NZ Ltd - glow-in-the-dark parties and decor

2002 - present Director, Subliminal Ltd - communications consultancy

2001 - 2002 Director, Underwired NZ Ltd - search engine optimisation franchise

1999 - 2001 Partner, Wombats Environmental - environmental consultancy

1990 - 1999 Environment Agency Wales - various jobs culminating in Consents & Compliance Manager, Wales.

Creative achievements:

New media publicity campaign for Going West Books & Writers Festival 2010

SPLORE 2010 (as Glow Worm) - glow workshops in the GloZone

Storyfest 2009 (as Glow Worm) - underwater glow room

Corbans Kids Art Festival 2009 (as Glow Worm) - Glowzone

Art on the Beach 2009 (lanterns)

Portage Ceramic Awards opening 2008

Many other Lopdell House Gallery events 2008-2009.

Numerous private glow parties.

Numerous not-for-profit and voluntary events and publicity campaigns.

Reviews:

Portage Ceramic Awards Opening 2008 was described as “the best art event ever seen in the city” by Waitakere City Council’s Arts Manager

Contact details:

Mels Barton

09 816 8337 or 021 213 7779

mels@subliminal.co.nz

Submitted by Subliminal on Tue, 10/08/2010 - 12:51am.

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